MARKETING BLOG
How to Improve Local SEO
Here are some tips on how to improve local SEO in the Silicon Valley and Bay Area. Search engines are a huge factor in driving new customers to local businesses. Search Engine Optimization is critical for many reasons, but the bottom line is that the search engines...
Service Marketing Best Strategies for Little Money
Service marketing is the marketing of a business product that is a service, such as window washing, automotive repair, or a dentist’s services. Instead of selling something retail, they are selling what they do for you. This can create some special challenges in...
Business Tips to Increase the Christmas Rush Profits
The business tips list for holiday marketing always includes Start Early! A company that is on top of their marketing has a solid plan in place for the Christmas Rush by the end of July. If you are just starting to think about this for your small business, it isn’t...
Guerilla Marketing Ideas with Little to No Cost
Guerilla marketing is getting a marketing campaign going by others inadvertently advertising for you. This can involve your customers spreading the word about your business or even the media talking about your company. It is extremely effective and usually doesn’t...
A Good Local Business Strategy Involves a Website
Any business strategy today is going to involve the company’s website in one way or another, even for local businesses. Strategizing for business is a bit of an art form. Most small business owners are not experts in this department, so they need to hire someone. They...
Business Development – Necessity and Neglect
Business development ranks high on every business’ priorities list – in theory. Practice often tells a different story. As the old saying goes, “Cobblers’ children rarely wear shoes.” In most industries, whether business-to-business or business-to-consumer, generating...
Small Business Networking
Small business networking helps when running a small business proves much harder than many expect. While most dream of being their own boss and pulling the trigger on their own entrepreneurial ideas, they often find themselves with time and cash limitations. This...
Small Business Tips for Success in SEO Keyword Research
Small business tips for success in search engine optimization (SEO) are all about keyword research. Doing some research will let you know exactly what phrases your potential customers are typing into Google and other search engines to find a company like yours. These...
Small Business Blogs Draw in Customers from the Internet
Small business blogs aren’t about expressing your feelings or letting your customers know what happened in your day today. Twitter might be used that way, but your company blog shouldn’t be unless it is a personal one or you’re an entertainer. There is one specific...
Guerilla Marketing Ideas for the Silicon Valley Area
Guerilla Marketing is a term coined back in 1982, by Jay Conrad Levinson when he published his book by that name. In a nutshell it means marketing your small business with very little or no money. It forces a small business owner to think in unusual ways and come up...
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