by Pam | Sep 25, 2025 | Marketing Ideas, Search Engine Marketing, SEO
Your website is your most powerful sales tool, but what if it’s actually pushing potential customers straight to your competitors? Are you one of the business owners who don’t realize their website is silently sabotaging their success? Here are five things...
by Pam | Jul 25, 2025 | Google My Business Ads, Marketing Ideas, Search Engine Marketing
Like most businesses, you have a limited budget for advertising. So, it is so important to get the biggest return on the dollar spent. Not everything turns to gold in Google’s advertising choices. Here are some tips. 3.75% vs 1.77% Conversation Rate There is a bit of...
by Pam | May 25, 2025 | Marketing Ideas, SEO
Local search engine optimization (Local SEO) is the vital SEO component when you are competing for customers in the Sunnyvale, CA market. Take advantage of these special rules for local businesses to get the exposure you need. Search Engine Optimization for Locals...
by Pam | Oct 23, 2024 | Digital Marketing, Marketing Ideas
Did you know that back in 2016, there were 3.67 billion smartphone users? Since then, the number has jumped by at least 300 million each year, skyrocketing by nearly 74% from 2016 to 2021. So, what does that mean for your Silicon Valley business? Well, perhaps an...
by Pam | Sep 7, 2024 | Business Tips, Marketing Ideas, Social Media Marketing
You survived through COVID-related supply disruptions, inflation, hiring difficulties, rising borrowing costs, and even a surge in retail theft. Could the market be any tougher? Well, the National Federation of Independent Business’s (NFIB) Small Business Optimism...
by Pam | Aug 23, 2024 | Business Tips, Marketing Ideas
Ever scroll right past those banner ads lining your favorite website? You’re not alone. In the age of information overload, banner blindness is a real problem for advertisers. The good thing is that there are some creative strategies to cut through the clutter...
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