by Pam | Jun 25, 2025 | Branding, Social Media, Social Media Marketing
Your social media accounts can be a goldmine for your company. However, your social media accounts need to be the right ones for your targeted customer and optimized for engagement. Then they will start to pay off in the form of sales. So, how do you get your social...
by Pam | Feb 25, 2025 | Social Media, Social Media Marketing
Running your company’s social media account looks easy enough, right? So, is it just fine to have an intern run your Instagram, BlueSky, Mastodon, Threads, Facebook and the rest? Um … No. Do You Need an SM Manager After you spend some time on social media, you...
by Pam | Jan 25, 2025 | Digital Marketing, PPC Ads, Social Media Marketing, Video Marketing
Wouldn’t it be great if the next time you ran an ad you received 10x more responses than you usually do? Oh, Yeah! You’d be delighted. It’s like finding $1000s in your mailbox with no strings attached. Advertise Smarter Running ads gets expensive quickly. Part of the...
by Pam | Nov 7, 2024 | Facebook, Social Media Marketing
Most small businesses in Silicon Valley don’t realize how powerful Facebook Ads Manager is, especially when looking to reach their target audience on the world’s largest social media platform. So, as a small business owner or a marketing professional, how do you...
by Pam | Sep 7, 2024 | Business Tips, Marketing Ideas, Social Media Marketing
You survived through COVID-related supply disruptions, inflation, hiring difficulties, rising borrowing costs, and even a surge in retail theft. Could the market be any tougher? Well, the National Federation of Independent Business’s (NFIB) Small Business Optimism...
by Pam | Oct 7, 2023 | Social Media Marketing
In today’s digital age, the world of business has seen a transformation like never before. Your small business isn’t just down the street in California, it’s now a global bazaar. And the magic carpet that can take you there is called social media....
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