MARKETING BLOG
What Your Marketing Plan Must Have
There are certain things every marketing plan really needs to have included. Without it, the plan might get off track or be dropped prematurely. Make sure any advertising or marketing you put into place has all of the following features in order for it to work well...
Types of Advertising to Target Your Market
There are a lot of types of advertising that you can use to bring people into your business. It is important to keep a constant stream of new customers coming in to buy your products and services. You can go old school with running a newspaper or magazine ad or go...
Local Internet Marketing for the Sunnyvale Area
You might think that local internet marketing is something that you don’t need to do. However, your business’ growth will depend on marketing on the internet. The times have changed and people are using their laptops and mobile devices to find local companies. In this...
Easy Email Marketing for Your Sunnyvale Small Business
There is an easy email marketing system. It doesn’t have to be all that complicated. What you’re really trying to accomplish with your email is to stay in touch with your customers so that they don’t forget you and get swept up by the competition. So, you just need to...
Entrepreneur or Business Owner – Which Are You
There is a big difference between an entrepreneur and a business owner. While both will own a business, there are quantum leaps of difference in personality and in driving force. So, take it quiz to find out which you are. Entrepreneur Business Owner Quiz Here are...
Are Advertisements Worth the Money
When setting up your marketing plan, should you put aside money for advertisements or is it an old fashioned waste of money. Make every dollar count in your marketing plan.
Marketing Mix Makes Your Company Successful
Marketing Mix is a term coined in the height of modern marketing in the 1950s by Neil Borden, the President of the American Marketing Association. This term is the process of bringing a product to the marketplace and getting it into a customer’s hands. Marketing Mix...
Branding Can Make or Break a Business
Branding is relatively simple, right? It is the company name on your products, store sign and checking account, right? Well, it isn’t as simple as that. You hear a lot about brand identity lately, but what does it really all mean? Branding This is one part of business...
Digital Marketing Presence VS Sales Rep
A Knock on the Door A man who operates a carpet cleaning business is canvassing the homes in my neighbourhood and interrupted a conference call I was attending this afternoon. I work from home and I was displeased that the knock on my door was from a solicitor and not...
I Hope My Competitors Don’t Figure This Out
“I just don’t really care anymore about Google algorithms,” my friend said as he took in another bite of his lunch. I was shocked. This guy, the owner of a chain of three car repair shops, had always been pretty good at figuring out how to land his website onto the...
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