by Pam | Jul 23, 2016 | Digital Marketing, Uncategorized
Any business strategy today is going to involve the company’s website in one way or another, even for local businesses. Strategizing for business is a bit of an art form. Most small business owners are not experts in this department, so they need to hire someone. They...
by Pam | Jul 10, 2016 | Digital Marketing, Uncategorized
Business development ranks high on every business’ priorities list – in theory. Practice often tells a different story. As the old saying goes, “Cobblers’ children rarely wear shoes.” In most industries, whether business-to-business or business-to-consumer, generating...
by Pam | Jun 11, 2016 | Digital Marketing, Uncategorized, Website Design
Small business tips for success in search engine optimization (SEO) are all about keyword research. Doing some research will let you know exactly what phrases your potential customers are typing into Google and other search engines to find a company like yours. These...
by Pam | May 10, 2016 | Digital Marketing, Uncategorized
Guerilla Marketing is a term coined back in 1982, by Jay Conrad Levinson when he published his book by that name. In a nutshell it means marketing your small business with very little or no money. It forces a small business owner to think in unusual ways and come up...
by Pam | Feb 25, 2016 | Digital Marketing, Uncategorized
Online marketing has been super successful for the small business Newark Nut company, more commonly known as Nuts.com. This little nut company isn’t that small anymore! The grandchildren brought the company into the digital age and they are damn good at it. The...
by Pam | Feb 18, 2016 | Branding, Digital Marketing, Uncategorized
Internet marketing is more than promoting your products and services. It can also be used to build trust in your brand. You can participate on the Internet to become a trusted guru for your current and potential customers. Internet Marketing In addition to using...
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