by admin | Nov 7, 2021 | Digital Marketing
Small businesses and startups need to explore avenues to grow their customer base, as it’s a sure way of maintaining sustainability and growth. Investing in advertising is necessary to create awareness of the business brand to the target audience. Today, we have...
by Admin | May 9, 2021 | Digital Marketing, Social Media Marketing
Location-based social media platforms are ideal for brick and mortar establishments. They are easy to use and can help your business grow and achieve competitiveness in a short period. No doubt Google Places is the undisputed leader of discovery tools, based on scale...
by Admin | Feb 23, 2021 | Digital Marketing, Marketing Ideas
Advertising has evolved over the years to be a vital cog in the wheel that is the modern economy. Unlike in the past, more funds are spent on social media platforms, where there is more engagement for your business. So, how do you use contemporary advertising or...
by Admin | Jan 23, 2021 | Digital Marketing
Covid-19 has changed the business landscape, where more products and services are now online. Many employees will also continue to work online or in a blended system for most of 2021. There are now more insights on customer responses after a year into the coronavirus...
by Admin | Jan 9, 2021 | Digital Marketing
Geofencing is the latest technology trend that your business can leverage to bring in more customers. Typically, geofencing is a virtual boundary that you draw around your business location that serves smartphone users with relevant ads. The technology notifies users...
by Admin | Apr 23, 2020 | Digital Marketing
Numerous major brands have dropped their advertising, leaving big ad platforms such as Facebook and Google to scramble. They stand to lose over $44 billion in advertising dollars combined. That’s a lot of cash. However, this works to your advantage as a small business...
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