Entrepreneur or Business Owner – Which Are You
There is a big difference between an entrepreneur and a business owner. While both will own a business, there are quantum leaps of difference in personality and in driving force. So, take it quiz to find out which you are. Entrepreneur Business Owner Quiz Here are...
Are Advertisements Worth the Money
When setting up your marketing plan, should you put aside money for advertisements or is it an old fashioned waste of money. Make every dollar count in your marketing plan.
Marketing Mix Makes Your Company Successful
Marketing Mix is a term coined in the height of modern marketing in the 1950s by Neil Borden, the President of the American Marketing Association. This term is the process of bringing a product to the marketplace and getting it into a customer’s hands. Marketing Mix...
Branding Can Make or Break a Business
Branding is relatively simple, right? It is the company name on your products, store sign and checking account, right? Well, it isn’t as simple as that. You hear a lot about brand identity lately, but what does it really all mean? Branding This is one part of business...
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